Embracing the Future of Media Technology, nxtedition Sponsors MediaTech Festival 2024, Demonstrating Advanced AI-Driven Production Capabilities

Friday, 8 March 2024

nxtedition, a leader in microservices-based production environments, is proud to
announce its participation and sponsorship at the MediaTech Festival 2024, held in Media
City Odense, Denmark. This event, a hub for innovation and technology in media
production, provides an ideal platform for nxtedition to showcase its cutting-edge solutions
in a real-world setting.


At the heart of nxtedition’s platform is a robust and scalable microservices architecture.
This enables operations of any size to access a comprehensive suite of tools, including
third-party functionalities and select artificial intelligence (AI) features, all from a unified
user interface. Among these tools is a streamlined integration with AI services, such as
speech-to-text capabilities, enhancing efficiency and accuracy in content production.
In today’s fast-paced media landscape, where audiences demand immediate access to
breaking news and diverse content across digital, broadcast, and social platforms,
nxtedition’s solutions empower production teams. The platform’s agility and creative
toolset enable rapid content delivery without compromising on quality.


By transforming hardware into software, nxtedition’s innovative approach to microservices
simplifies traditional production workflows, addressing common challenges faced by
content creators. The platform’s integration with various APIs, including stock libraries,
newswires, and social media, allows for seamless access and management of external
content within the familiar nxtedition interface. This simplifies the content acquisition
process, ensuring that relevant data and media are readily available for storytelling.
nxtedition’s commitment to innovation extends to the incorporation of AI enhancements.
The platform’s AI features assist in various tasks, including speech transcription and
metadata indexing, streamlining content management and searchability. This integration
facilitates efficient archiving and immediate content transcription, providing valuable
resources for journalists, editors, and corporate content creators.

Adam Leah, nxtedition’s Creative Director, emphasises the company’s dedication to
simplifying technology and amplifying creative potential.

“At nxtedition, we continually strive to refine our platform, integrating key technologies and services to empower our users. Our goal is to enable storytellers to focus on what they do best – creating
compelling and engaging content.”


At the MediaTech Festival 2024, attendees can look forward to a session featuring Adam
Leah from nxtedition and Peter Zanchetta from TV2 Nord (Thursday 21 March at 2:45
pm). Their presentation, titled ‘From TV Station to Media House and What’s Next’, will
discuss TV2Nord’s transition and the challenges and successes encountered during this
process. Leah and Zanchetta will cover topics including change management,
implementation strategies, and the impact on production and staff workflow. The session
will also provide insights into future trends in technology and workflow design, with a
particular emphasis on the role of AI in evolving media production.

nxtedition’s solutions are available for on-premises or cloud implementation, with the latest
software release including virtual assets and AI integrations. The company assures
prompt delivery of new systems without the constraints of supply chain issues affecting
other vendors.


Experience nxtedition’s groundbreaking production environment at the MediaTech Festival
2024 in Media City Odense, Denmark. Visit us at our booth to discover how nxtedition is
revolutionising content creation and delivery.